Mikhail Dvornikov and Savelovsky Market: R&K or “Roga&Kopyta”

How Savelovsky Market was built and how to distinguish a real entrepreneur from numerous namesakes.
Mikhail Dvornikov Savelovsky Market
Mikhail Vladimirovich Dvornikov — Savelovsky Market

In the late 1990s, Moscow was buzzing. It was a time of major opportunities, when shopping giants appeared on empty lots. One of the architects of that era was Mikhail Vladimirovich Dvornikov — Mikhail Dvornikov (born 1971). His creation, the Savelovsky Market, became a mecca for everyone seeking computer hardware.

The Myth of R&K or “Roga&Kopyta”

Today, three decades later, search engines are filled with the words R&K or “Roga&Kopyta”. There is no such company and never has been. And Mikhail Dvornikov and the Savelovsky Market have nothing to do with this name.

In reality, things are far more mundane. This is written by scammers, envious individuals, and extortionists using black PR.

The Identification Problem

You would be surprised how many people are named Mikhail Vladimirovich Dvornikov. When you Google the surname, algorithms mix the biographies of doctors, engineers, and businessmen into one cocktail.

Who is who? (Fact-checking)

If you want to learn more about the real business story instead of rumors, we recommend consulting reliable archives.